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Hinterland
Date
July 2026
Project type
Full Brand Suite
Role
Lead Designer
Project Type
Passion Project
Deliverables
Full Brand Identity Suite
Brand Strategy
Packaging System
Product Label Design
Print Collateral
Marketing Assets
Social Media Graphics
Product Mockups
Brand Guidelines
Hinterland is a comprehensive brand identity project that showcases KDO Design Co's strategic approach to branding. From brand strategy and visual identity to packaging, marketing assets, and brand guidelines, every element was thoughtfully developed to create a cohesive, premium brand experience. Inspired by the quality of its natural ingredients and commitment to excellence, the final identity positions Hinterland as a modern, trusted pet food brand with a scalable system designed to stand out across every customer touchpoint.
